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Taking care of our planet will never go out of style. Sourcing sustainable cotton minimizes environmental impact, increases the economic well-being of farming communities and keeps our world growing strong.
Unravel The Story
Farmers need to grow 50% more by 2050 to feed and clothe our growing world. It's why we're helping to shape a future where cotton farming produces more AND restores more. We believe in innovation that respects nature and puts you on a path to meet your sustainability goals.
Sustainability starts here. ThryvOn® Technology begins at the seed level to reduce chemical applications, lower carbon emissions and maintain ecological balance.
ThryvOn® Technology is more than just a new trait — it's another step toward a more regenerative future for your company.
Plant the Seed
According to university extensions, ThryvOn® Technology requires fewer insecticide applications for tarnished plant bug and thrips species than cotton without ThryvOn Technology.
Greenhouse gas emissions are reduced across insecticide manufacturing, transporting and applying in the field.
ThryvOn® Technology, and the technologies it has built upon, can benefit cotton-growing efficiency while reducing risks in production.
Field to Closet and Deltapine® brand cotton are stitching a better way forward for fashion — and our planet.
Get acquainted with the three intersecting paths of cotton's circular lifecycle.
Unlike synthetic fibers, cotton fibers biodegrade at a faster rate and don't produce microplastics. Get the biodegradability lowdown.
No dicamba may be used in-crop with seed with Roundup Ready® Xtend Technology, unless and until approved or specifically permitted, and no dicamba formulations are currently registered for such use in the 2025 season. Please follow www.roundupreadyxtend.com/pages/xtendimax-updates.aspx for status updates. Dicamba may harm crops that are not tolerant to dicamba.
Bayer is a member of Excellence Through Stewardship® (ETS). Bayer products are commercialized in accordance with ETS Product Launch Stewardship Guidance, and in compliance with Bayer's Policy for Commercialization of Biotechnology-Derived Plant Products in Commodity Crops. Commercialized products have been approved for import into key export markets with functioning regulatory systems. Any crop or material produced from this product can only be exported to, or used, processed or sold in countries where all applicable regulatory approvals have been granted. It is a violation of national and international law to move material containing biotech traits across boundaries into nations where import is not permitted. Growers should talk to their grain handler or product purchaser to confirm their buying position for this product. Excellence Through Stewardship® is a registered trademark of Excellence Through Stewardship.
ALWAYS READ AND FOLLOW PESTICIDE LABEL DIRECTIONS.
It is a violation of federal and state law to use any pesticide product other than in accordance with its labeling. NOT ALL formulations of dicamba, glyphosate or glufosinate are approved for in-crop use with products with XtendFlex® Technology. ONLY USE FORMULATIONS THAT ARE SPECIFICALLY LABELED FOR SUCH USES AND APPROVED FOR SUCH USE IN THE STATE OF APPLICATION. Contact the U.S. EPA and your state pesticide regulatory agency with any questions about the approval status of dicamba herbicide products for in-crop use with products with XtendFlex® Technology.
See the IRM/Grower Guide for additional information. Always read and follow IRM requirements.
B.t. products may not yet be registered in all states. Check with your seed brand representative for the registration status in your state.
Performance may vary, from location to location and from year to year, as local growing, soil and environmental conditions may vary. Growers should evaluate data from multiple locations and years whenever possible and should consider the impacts of these conditions on their growing environment.
The recommendations in this material are based upon trial observations and feedback received from a limited number of growers and growing environments. These recommendations should be considered as one reference point and should not be substituted for the professional opinion of agronomists, entomologists or other relevant experts evaluating specific conditions.
Products with XtendFlex® Technology contains genes that confer tolerance to glyphosate, glufosinate and dicamba. Plants that are not tolerant to glyphosate, dicamba, and/or glufosinate may be damaged or killed if exposed to those herbicides. Contact your seed brand dealer or refer to the Bayer Technology Use Guide for recommended weed control programs.
Insect control technology provided by Vip3A is utilized under license from Syngenta Crop Protection AG. Bayer, Bayer Cross, Bollgard® and ThryvOn® Technology are registered trademarks of Bayer Group. All other trademarks are the property of their respective owners. ©2024 Bayer Group. All rights reserved.
